Complete Idiot’s Guide to eBay, 2nd Edition

Over 80 million people buy and sell on eBay. That’s a LOT of people. Whether you’re looking for some bargains or hard-to-find items, or want to clear out your garage, or even build a business, The Complete Idiot’s Guide to eBay, 2nd Edition will help you achieve your goals. You’ll find practical step-by-step real world examples to help you understand the techniques as well as tips to help you succeed quicker and avoid the common (and not so common) pitfalls.

The 2010 2nd Edition covers everything from the first edition updated since that was published in 2007, as well as much more. eBay made many significant changes in Fall 2009 and all are covered in this book with screenshots. Learn what a Top-Rated seller is, how to become one and why it matters; discover new techniques to see how your listings are performing; understand the new listing page and tabs, and how to navigate both.

You will learn:

  • The basics of buying and selling on eBay
  • How to make your listing stand out from the crowd
  • Common auction photography errors and how to fix them
  • How to research the item and seller before you bid
  • Advanced buying and selling techniques
  • How to research and price your item
  • What it costs to sell on eBay
  • How to use the tools within My eBay effectively as a buyer and seller
  • How to write an effective listing title and description
  • What optional upgrades are worth paying for and which you can avoid
  • How to track and revise your listings
  • Customer service techniques that really matter
  • How to package and ship items safely and tools that will save you time and money
  • Answers to the “What if…” questions I commonly hear
  • How to build and maintain your seller reputation